ADATA XPG is the high‑performance gaming and esports brand of ADATA Technology, a Taiwanese memory and storage manufacturer founded in 2001. XPG stands for “Xtreme Performance Gear” and focuses on gaming‑oriented hardware including DDR4/DDR5 RAM, solid‑state drives, power supplies, cooling solutions, and gaming peripherals.

XPG products are engineered for gamers and overclockers who demand speed, durability, and aesthetics. The brand is known for its innovative designs, RGB lighting integration, and rigorous testing to ensure reliability under extreme conditions.